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Assistant Manager, Paid Social Media (PPD)

Titolo della posizione: Digital

Tipologia di contratto: Tempo Indeterminato

Orario di lavoro: Full - Time


Paese: USA

Job Title Assistant Manager, Paid Social Media


Division: PPD

Location: Hudson Yards, NY

Reports To: Sr Mgr, Paid Social Media


Who We Are: 

For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.


At L’Oréal Professional Products, our mission is to support hairdressers and develop the hair industry sustainably, and lead the digital transformation of our industry with a customer-centric approach. Our brands portfolio includes L’Oréal Professionnel, Kérastase, Redken, Matrix, and Pureology. 


What You Will Learn:

The Assistant Manager, Paid Social Media is responsible for the implementation and execution of Paid Social campaigns in line with the agreed activation strategy. This role maintains, develops and exceeds brand performance targets. The Paid Social Media Assistant Manager will partner with agency and brand media leads to implement strategies and execute campaigns, as well as optimize and recap on performance. They will work closely with the media agency to optimize delivery towards ROI and drive effectiveness across multiple brands.


  • Build out of Paid Social campaigns and ‘hands-on-keyboard” execution including:
    1. Review daily pacing to ensure data is accurate and work with managers to identify optimizations to improve performance 
    2. Review bi-weekly/month/wrap reporting to ensure data is accurate and key callouts on performance are addressed
    3. Assist with ad hoc targeting recommendations on a campaign by campaign basis as needed by Managers
    4. QA creative provided from brand teams upon media plan creation to ensure all assets are to spec and appropriate post copy is provided
  • Ensures Paid Social campaigns are managed effectively to achieve expected performance targets 
  • Work closely and collaboratively with media agency, as well as brand media leads
  • Develop a close working relationship with social partners
  • Provide accurate client communication that details performance and return on investment via regular campaign reporting and analysis 
  • Own campaign trafficking communications with BCL once media plans/content matrices are finalized & provide final QA (if needed)
  • Collaborate with Team on monthly billing documents to ensure alignment with campaign tracker/media plans
  • Liaise with additional media channel teams to ensure a 360 view of media
  • Assist with meetings, QBRs, ad hoc projects as needed



What We Are Looking For:

Required Qualifications:

  • 2+ years of experience building and executing paid campaigns at a media agency 
  • Advanced “hands-on-keyboard” experience using biddable media across platforms including Facebook, TikTok, Pinterest, etc
  • Experience with analytics and attribution platforms (ex: Google Analytics), and using data to create informed reports with key learnings and actionable recommendations 
  • Demonstrated interest in emerging new marketing platforms and technologies 
  • Excellent problem-solving skills with the ability to troubleshoot quickly 
  • Understanding of performance metrics and ability to spot trends or discrepancies. 
  • Strong QA abilities with great attention to detail 
  • Superb communication and presentation skills both verbal and written 
  • High levels of integrity, autonomy, and self-motivation


As an integral part of our culture at L’Oréal, wellness is at our core. We not only offer a generous Benefits Package (Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, and a pension plan! Additionally, you will have access to company perks such as Makeup, Skincare, and Fragrance! Employees receive a stipend for L'Oréal products as well as VIP Access to L’Oréal’s Internal Shop for Discounted Products, and other perks such as Monthly Mobile Allowance, discounted gym memberships, and ERGs.


Additional Benefits Information As Follows:

Salary Range: $82,900-$118,200 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)  


  • Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)  
  • Hybrid Work Policy (3 Days in Office, 2 Days Work from Home) 
  • Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)  
  • Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)  
  • Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)  
  • Employee Resource Groups (Think Tanks and Innovation Squads)  
  • Access to Mental Health & Wellness Programs   


Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

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