Job Title: Director, Global Store Development - Retail Design & Architecture
Division: PPD AMERICAN BRANDS Reports to: AVP, Business Development
Role Summary:
We are seeking a strategic and creative leader for the role of Director, Global Store Development. Reporting to the AVP of Business Development, this role is responsible for driving the creative design, retail excellence, and strategic deployment of our PPD US Brands (Redken, Matrix, Biolage, Pureology, Mizani, L'Oréal Technique) across brick-and-mortar retail and salon channels globally, looking at it holistically, including e-commerce touchpoints.
This Director will champion a 'store-first' mentality, leading the creation, adaptation, and implementation of global retail design and architectural guidelines. Having an architectural background is key. You will be instrumental in developing impactful points of sale, innovative animations, and training programs to enhance the physical store consumer journey. This role requires high collaboration, bridging creative vision with practical execution, and actively contributing to our retail community to optimize overall store performance.
Key Responsibilities:
- Lead strategic planning and architectural design/execution for global store development initiatives and animations, ensuring alignment with brand DNA and market needs.
- Develop, adapt, and implement global retail design architectural guidelines for consistent brand and category representation.
- Provide best practices for in-store merchandising to global brand marketing teams, ensuring execution excellence worldwide.
- Direct and oversee brand renovations, merchandising tests, and the successful rollout of new store concepts.
- Collaborate with brands and activation leads to develop retailer-specific strategies, driving expansion into new retail channels with strong local adaptation and global strategy.
- Cultivate strong stakeholder relationships with DMI marketing, creative, digital, education, country marketing, and key retail partners.
- Identify and integrate best retail marketing and merchandising practices, including new technologies and digital scenography.
- Manage project planning and budget for all store development initiatives.
- Present compelling project concepts, results, and future visions to senior leadership.
- Plan and execute store visits to gather feedback and drive continuous improvement.
- Actively test visual merchandising strategies, disseminate learnings, and integrate feedback from stores and shoppers to inform brand strategies.
- Foster a retail culture of excellence by sharing best practices and driving collaboration with the Chief Retail Officer.