Función del empleo: Marketing

Tipo de puesto: Permanent

Tipo de empleo: Full - Time

Localización: New York, NY

País: United States

THE COMPANY

In the Active Cosmetics Division, we make a difference to the lives of millions of consumers by improving the health and beauty of their skin, through every stage of life. Our brands (CeraVe, SkinCeuticals, La Roche Posay, Vichy and Dermablend) lead the way in skin care innovation, offering safe and effective products and services that deliver their promises. We invest heavily in research and development, and co-create our products with health professionals, scientists and the 90,000 dermatologists we serve around the world. We also design connected beauty experiences, harnessing intelligent technologies to empower people to take control of their skin health.

Our mission is to make a positive impact on people's lives. We are driven by human values of trust, respect and authenticity. Our teams work in a dynamic, supportive environment and work on meaningful projects that are changing the future of medical beauty.  If you want to lead in innovation, technology and research, and you care about collaborating with passionate colleagues, serving communities and acting for the planet, please join us!

 https://www.youtube.com/watch?v=g740GJrNhng&feature=youtu.be

 

Assistant Manager – Marketing

The Assistant Marketing Manager oversees the CeraVe Baby franchise, leads the national marketing and sample forecast, and acts as the brand liaison for ULTA. Other responsibilities include but are not limited to performing business & competitive analyses, marketing budget/financial control, and preparing presentations for top management meetings. This position is an opportunity for a proactive, self-motivated individual to be both creative and analytical to help accelerate growth in a fast-paced environment.

The Assistant Manager will report to the Assistant Vice President of Marketing.

Job Responsibilities:

  • Baby Franchise Lead: execute national marketing plan and lead activations to build strategic segment for brand.
    • Develop messaging/direct-to-consumer communication leveraging consumer insights and research
    • Work with sales team and retailers to gain distribution and assortment
    • Work with the sales team and retailers to ensure seamless execution of marketing strategy in the retail environment
    • Proactively conduct market research and uncover insights to inform franchise strategy
    • Track progress on medical recommendation for segment; partner with medical team to implement strategies that will gain share of recommendations
    • Manage day-to-day operations with excellence and interact effectively with cross-functional departments
    • Monitor production plans to ensure full support of business, track any risks that could impact business
    • Maintain budget by tracking expenses, alert manager of trends and risks
  • National Forecast Lead: Lead national sell-out with marketing point of view for demand planning needs.
    • Continuously analyze brand sell-out and adjust forecast accordingly
    • Provide monthly update on sell-out performance with insights on key drivers
    • Align with sales and marketing teams on performance and future programs that could impact forecast
  • Sample Forecast Lead: manage sample forecast and budget with marketing point of view on demand planning needs.
    • Plan annual sample forecast across medical, trade, digital, and retail
    • Track inventory and production plans to monitor sample replenishment, and escalate/reduce OOS risk
    • Track actual shipped quantities vs. forecast and come up with recommended adjustments
  • ULTA brand liaison: lead marketing efforts for ULTA and act as the liaison between brand and ULTA national account director
    • Ensure customer strategy and programs align with national brand objectives and product focuses
    • Work closely with ULTA national account director to drive strategic programs and initiatives to grow business and meet budget
    • Lead creative execution of customer marketing initiatives including print, digital, and POS materials
    • Represent brand at meetings with ULTA

Job Requirements:

Education/Experience:

  • Bachelor’s Degree and 2-3 years of experience
  • Marketing related experience is highly desired, but not required

Competencies/Skills:

  • Demonstrates L’Oréal Competencies: Leadership, Entrepreneurial Management, Achiever, and Innovator
  • Systems Proficiency (i.e. Nielsen, Excel, PowerPoint, Word & DPM)
  • Strong data analysis skills– i.e. competitive, US market, sales (experience with syndicated data a plus)
  • Market Research: ability to read and interpret research data
  • Communicates and interacts effectively (written and oral) – listens with intent, actively networks
  • Strong appreciation for our business / sensitivity to métier; understands beauty
  • Acts with Human Sensitivity – demonstrates respect (i.e. adapts behavior to respect different personalities), enriches team dynamic
  • Demonstrates Entrepreneurship and agility– takes initiative, focuses on customers (i.e. visit the Field, talk to key stakeholders, etc.) deals with uncertainty and moves forward without having the larger picture
  • Bias for action to deliver continuous to improve process performance (i.e. initiates work efficiencies improvement)
  • Innovates – shows curiosity, imagines creative solutions generating business value and promotes team creativity (i.e. contributes ideas)
  • Achieves Results with Integrity – conveys energy, focuses on results, acts with integrity
  • Manages Complexity – reasons from multiple perspectives (i.e. integrates key learnings from experiences)
  • Meticulous attention to detail
  • Prioritization & Organizational Skills

We are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
 

#DDIR 


If you require a reasonable accommodation to complete an application for a recognized disability under applicable law, please mail [email protected]. Please note this email will only respond to specific requests for assistance completing the application as a request for accommodation for a disability. All others will not be considered.



We are an Equal Opportunity Employer and take pride in a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

If you require a reasonable accommodation to complete an application for a recognized disability under applicable law, please email [email protected]. Please note this email will only respond to specific requests for assistance completing the application as a request for accommodation for a disability. All others will not be considered.

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