Función del empleo: Marketing

Tipo de puesto: Permanent

Tipo de empleo: Full - Time

Localización: Dubai

País: United Arab Emirates

JOB TITLE

Product Manager – Vichy

GENERAL DESCRIPTION

Orchestrate the brand’s launch and activity plan and push growth of pillar products using their own product, market, medical and consumer expertise, to contribute in building the brand equity and drive growth.

DUTIES AND RESPONSIBILITIES

- Collect and analyze consumer and market insights and competition strategies to make recommendations to drive brand growth.

- Implement new launches, maintain growth in pillar products and animate core catalogue.

- Propose and monitor marketing mix strategies (IMC/360/Digital/Retail) to build integrated, engaging consumer brand experiences.

- Adapt communication material (imagery, digital, point of sale).

- Mobilize and work with other departments (sales, Medical, Supply, etc. ) and partner agencies to build broader business strategy.

- Manage PPP budget and ensure sales forecast accuracy.

- Effectively prepare clear messages for senior management.

- Implement the retail strategy working hand-in-hand with the retail and education team and ensure the proper implementation of retail materials (services, advice, etc.).

KNOWLEDGE AND EXPERIENCE

  • Marketing background/Studies is a must.
  • Pharmacy background is a plus.
  • 2-3 years marketing experience.

SKILLS AND ABILITIES

  • Ability to multitask and work through regional complexities. 
  • Effectively manage communication with the regional zone teams.
  • Working in partnership with digital and e-com teams to create a strong brand presence online.
  • Building Strategy with Commercial teams for on-ground visibility and promotional Strategy.

PROFESSIONAL & TECHNICAL COMPETENCIES

MARKET & CONSUMER INSIGHT

• Identifies market drivers.

• Translates trends and consumer knowledge into meaningful insights.

BRAND DEVELOPMENT

• Thinks brand strategy,

• Imagines disruptive products & services,

• Develops integrated campaigns that work,

• Integrates retail & shopper expertise,

COLLABORATIVE LEADERSHIP

• Creates collaboration for bigger success

• Shares & leverages best practices


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